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Marla Viorst
Strategic Communications Consultant
Messaging, Media Strategy and Media Relations
Building, shaping and telling compelling narratives in mainstream, trade and social media.
Research and Analysis
Identifying stakeholder attitudes, perceptions and behaviors to inform message development, decision making and strategy.
Issues Monitoring and Assessment
Tracking trends and themes for planning and engagement.
Writing
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Speeches, op-ed pieces, blogs, press releases, statements.
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Collateral materials development for consumer, legislative and regulatory audiences, among others.
Media Training
Skills and tools to enable spokesperson success during media interviews and presentations.
Specific Skills
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